An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or matter to your real estate career. How Instagram Replaced the Contacts List (3 minute read) Why it matters: What really are the benefits of using [...]
How’s your Instagram marketing going? If this question makes you a little anxious because you’ve never learned the ins-and-outs of using Instagram to generate leads, build your brand, and showcase properties, don’t worry. There’s still plenty of time to get started, and what’s more, you can benefit from the wisdom of those who have learned [...]
Do you follow someone on Instagram whose photos just look incredible every time? Do you wonder how they make those photos leap out in your feed? They’re not using a special camera. In fact, they’re probably using the very same phone you have in your pocket right now. Their secret weapon? The photo editing software [...]
Ready to ride the wave of cloud-based data and deep analytics to land more listings? First.io is a service designed to help you prioritize conversations, enrich your contact data, automate follow-up, all using cutting edge AI tech. The idea is pretty sophisticated: Leverage your existing network of contacts to create more leads. Using “over 700 external data [...]
There’s a virtual avalanche of social media advice out there for business, but no one quite breaks it down for real estate as helpfully as Katie Lance. Katie covers a wide array of topics for multiple platforms, including Instagram, Facebook, and LinkedIn. Her advice isn’t boilerplate– it’s highly specific and nuanced, hallmarks of someone who actively [...]
An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career. How to Protect Home Buyers, Owners From Asbestos (6 minute read) Why it matters: There are a lot of [...]
An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career. Instagram Influencer Marketing: Selling a Luxury Property (6 minute read) Why it matters: Instagram has fast become a social [...]
Despite the prevalence of video and popularity of image-based platforms like Pinterest and Instagram, mastering the art of writing for online audiences is still the #1 way to reinforce your authority and compel people to engage with your content. With this in mind, we’ve gathered up two crucial resources to help you improve the way [...]
Video is by far one of the most engaging forms of social media content. Unfortunately, traditional video production can be time consuming to shoot, edit, and upload. Who has time with all the other duties on your desk? Ripl is a new mobile app designed to simply the creation of quick, engaging social media video. It’s [...]
Podcasts are hot. From the long-form historical narratives to the two-minute daily spots, people love podcasts on the road, at the gym, or even while they’re cleaning up around the house. Why aren’t you capitalizing on this hot form of online media? Odds are you’ve found the technical curve somewhat daunting. And it’s true– professional [...]
